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The cry of help of bookmakers around the world

When the United Kingdom print makes public data on gambling "we must believe it" because in that reality the game, albeit entertainment, is considered very seriously also because it has a remarkable handling, absolutely "respectable" and undoubtedly useful for the national economy. In particular, the betting segment: it is the most eventful of others, considering that in the United Kingdom you really bet "on everything" human knowledge. Also in that territory, unfortunately, the Tzunami del Coronavirus rages with the consequence that the British economy staggers and is subject to exceptional and, above all, unpredictable repercussions: including what concerns the world of gambling, and in particular the betting segment. Pandemìa is brought to its knees, three big groups such as Paddy Power Betfair, William Hill and GVC representing the main game operators listed on the London Stock Exchange.

The estimate of the losses of these companies has been quantified in almost 7 billion pounds, more or less eight and a half billion $, of market value only in the last month. Those who follow the gambling, even from afar, know that the main sporting events on which you bet are the football games of Serie A, Liga, the Premier League, the Bundesliga, the basketball, the ball ball, the tennis. And everything is stopped globally and, therefore, the bets are diverted to minor sports of which, however, very little is known, of which the bookmakers do not know the trend and, above all, certainly have little appeal for the usual bettors. It is evident that the percent of the health emergency is an "absolute economic tragedy" for bookmakers and that it does not foreshadow anything good for the future, considering that it is not possible to outline if the various championships will resume, when they resume and in what wayA stormy tomorrow for the economy of all the countries where unfortunately the crownavirus passes but, perhaps, gambling is what will count the highest expenses.

Among the events that should have "supported" the constant flow of online betting, and also the approximately nine thousand Betting Shop of the United Kingdom, some emerge, including the qualifications of Euro 2020, the Oxford-Cambridge Boat Race and the WGC championship Golf match. Instead, none of this and the bookmakers are dry mouth and are really climbing on the glass to fill this void due precisely to the global stop of sports to counter the contagion from Coronavirus: even to subject shares on the games of the Nicaraguan football under Under 20, Belarusian ice hockey, basketball and Russian table tennis. And it can be clearly understood that these proposals will not be of a significant number and will not heat the hearts of the bettors: therefore, you can officially decree a deep crisis of the Bookmakers of the United Kingdom who in recent weeks have seen enormous flexions materialize on their profits.

This situation in particular scenarios is likely to reduce the proceeds of a whole year by half: the closure of the game points and also the suspension of the horses' races, if they were too prolonged it would have a devastating effect. It is evident that the various game companies are trying to move their customers online, towards "niche" markets, even if it is not absolutely easy, and they are aware that even in the United Kingdom, to the post-coronavirus recovery, the whole industry of the game, and not only the betting segment, will no longer be as before. It will also depend on how the same companies will be able to resist this furibondo Tzunami, perhaps at the beginning underestimated by the English government, even if afterwards the same strategies that our country has put in place for some time, have been taking over and are taking place, being the first state to have been so foolally affected by it.

Sports bets are those that generate most of sales for most of the British companies and experts claim that 2020 will absolutely not bring profitability for bookmakers, which will "burn" their speakers unequivocally: from the residual strength of the companies The ability to face this situation of the game which is not rosy at all, but which accompanies that of many other companies of as many different sectors will depend. Always the same experts estimate that the stop at sporting events will remain in force until August, in time to face perhaps the new season of Premier League and NFL: it is too obvious, consequently, that companies try to make up for this disastrous situation by submitting Bets on alternative sports such as Esport and also on online casinos. The problem consists in facing these "alternatives" little known by the bookmakers who are used to other sectors and which will obviously not allow bettors to place great bets on something little known to them.

To give a practical example, the relationship between bookmakers and exports bets: bookmakers do not have a thorough knowledge of what happens in this world, being an "alternative" sport. Therefore, they will not allow important bets on one thing to their little domestic. Then, however, there is Paddy Power Betfair that offers shares on a new "FIFA Quaranteam" tournament, but the other operators are more watches in proposing bets on this since it is a tournament that concerns the youngest. We must be careful with this proposal not to impact the "susceptibility" of the institutions since young people should not bet and be involved in such events. Finally, the only life jacket that could mitigate a truly dangerous situation are online casino games that offer a good source of profit and are not excessively dangerous: but you have to have a good wallet. In fact, companies such as 888 and Playtech, who do not face the betting segment, with online casinos see a gash of light open at this particular moment at a global level where it really is very little of light, for everyone.

Publication date: April 21, 2020 at 16:00

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