Advertising is allowed to alcohol and not to legal gambling

Even if you really want to forget the content of the dignity decree in the part concerning the ban on the advertising of the game and the Betting, here we put the "tempting devil" to tease the sponsorship on the shirts of some teams of our Serie A of legal cannabis: in fact, Hellas Verona, Udinese and Sampdoria have the logo of a manufacturer precisely of the legal cannabis that does not produce dependence, which is undoubtedly ascertained scientifically, and that when applied in a certain way it has positive effects on health. And here you want to let everyone have their own thought and idea because it would be too simple to express ours and involve the certainties of others. As, however, it is done by other people, or even by political sides, when they despise and denigrate the world of gambling very openly and even the same operators who represent, even if the respectable people perhaps do not like, the state by means of the concessions that the same releases.

This is how the reason why we "like to tell" about something we will say to the advertising sector that in our country, but perhaps not only, assumes a very important and delicate role to face. In particular, because advertising, in general, is launched for young and very young people who can in part can also be influenced for the little experience that can have precisely as a consequence of the young age. However, it is also known that the advertisement of the game and the Legal Casino sites in USA, who was present in the stadiums and on the internet, it was also to hit the "relatively young" people and, therefore, its regulation undoubtedly had to be studied: but certainly not with a form of total prohibition that has created, and is still creating , serious economic decompensation to companies from different sectors. But we want to return to some comments that have been collected after the appearance on the shirts of some football teams of the advertising of clubs that trades in legal cannabis.

These are comments that absolutely want, as already mentioned above, to exhate from any easy joke that in addition to everything would leave "the time it finds", but comments that can only allow the usual discrimination that is perpetually implemented towards the world of gambling, while advertising to beer, bitters and cannabis is not avoided: as you know, instead, instead, public game It is hostage to the total prohibition imposed by the notorious dignity decree. Provision that has become absolutely nightmare of many gaming companies that have been forced to interrupt commercial relations in place for years, with evidently nefarious consequences for their budgets. In addition to naturally to "feel" themselves held and questioned for this total prohibition even by the press and foreign operators who have never understood this measure issued with so much speed and determination and expressly wanted by a political deployment that for a couple d 'years is part of the executive of our country (in the yellow part).

What emerges from the announced comments is that in the most absolute way to many operators of the legitimate game, but also to some politicians, seeing seeing on some shirts of football teams of our Serie A the logo of companies that deal with cannabis legal. In fact, it should not be forgotten that the "legal cannabis affair" made politicians also discuss and perhaps still imposes some reflections today: in fact a few steps have been taken back, just or wrong. Instead, the one on which the comments on this "appearance on the shirts" insist is how scientific evidence has been applied to legal cannabis, making sure that it does not depend on and how instead the scientific implications are not applied, with so much precision and determination, also to gambling like the poker online and to the contrast of his disorder. Since the dignity decree was issued, the legal game of state in football cannot be sponsored, but the beer instead yes.

In fact, the Moretti beer, but not only this brand, has been linked its brand to the team of its city of origin for years, Udinese Calcio. And to think that Istat announces that in USA over ten million people have problems with alcohol: Ten times less those who have problems with the game, and above all that they are not problematic as the ISS, the Higher Institute of Health. It is too evident, at this point, to emphasize that cannabis advertising can be done, as also to alcohol, but to state legal games, it is "absolutely and totally prohibited": is it right to tolerate this? It is right that many game companies have been brought to their knees due to this prohibition not perfectly understood and questioned also by foreign investors who do not realize how such a totalitarian ban can be impressed, which borders on prohibition, and which takes away considerable income to the state coffers that continue to need the revenues from the public game, such as i Scratch and win, as has happened for years.

Other comments underline how deleterium it is to sponsor a company that markets in legal cannabis on the shirts of football teams that transmit a message that also reaches the youngest population that witnesses the games by television: undoubtedly an inappropriate choice appears and accepting an advertising Similar could mean pushing young people to look for this "type of product". But how, are you discussed on the removation tickets to which you attach to push young people towards the gambling of adults and do not look at the sponsor of legal cannabis and what this could cause? It is certainly an important topic that goes beyond sport: however, it is probably an idea that concerns few people who perhaps could be accused as "sticker" ... where you do not see, once again, the discrimination that is imposed on the world of games and its businesses. Perhaps it would be appropriate to recommend some politicians to book a nice examination from the trusted ophthalmologist: to see us better!

Publication date: 30 October 2020 at 16:00

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